Successful Facebook Business Pages

In order to increase a business Facebook page visibility and “likers” there is certain features each page should project. It is really important that businesses put relevant in order to engage customers. Another element to a successful business page is to respond to customers’ comments, questions, or concerns. Lastly it is critical for the business owners to understand how to navigate and use the site correctly.

In order to get the business page up and running it is very important that the owners know how to use the site correctly in order to give customers the most information that they can. When the owners know how to use the site to its full potential they are able to share photos, videos, links, or other important media. By being able to share outside information owners can give their customers a better insight into their products.

When the business page is up and running it is crucial that the page is full of relevant posts to keep their customers coming back. These posts should be updated on a daily basis so customers know the latest updates. It is important to keep the posts fun, not every post needs to be sales pitch. This is important not only for the business but for the customers as well.

Customers are what keep the business alive and therefore it is of upmost importance to respond to customers’ comments, questions, and concerns. By giving customers feedback it shows them that their opinion is noticed and can even improve the business’ products. When customers get recognition it shows that they are important and will continue using your business because they know that they matter.  It will also create a wider range of customers because customers will tell their family and friends about the business because they are happy with the customer service.

There are more aspects behind making a business’ Facebook page more visible and receive more likers, however these three elements seem the most important to me. It allows the page to be ran correctly, give out information, and respect customer’s needs and wants.


References: 
https://bb.snhu.edu/bbcswebdav/pid-1275142-dt-content-rid-1847076_1/courses/COM-310-04576_13FADAY/MasterFacebookin10days.pdf

https://bb.snhu.edu/bbcswebdav/pid-1275142-dt-content-rid-1847073_1/courses/COM-310-04576_13FADAY/Mari%20Smith%20Facebook%20Summit%202012.pdf